Big 3 East Media Event Preview

Feature | Big 3 East Media Event Preview | East Media Event Preview

September 29, 2017 / Comments (0)


Many people in the media have heard about it, but what exactly is the Big 3 East Media Event all about?  Read on and discover what this important event in the gun industry has to offer the media, the manufacturers, and the public.

Big 3 East | 3 Big Days in the World of Firearms

Imagine for a moment that you wake up and find yourself at your very own private shot show. One where industry’s top manufacturers travel to see you and a select group of the nation’s best writers and online media gun websites and personalities. Just imagine, mingling among industry insiders in the Florida sunshine where all you have to worry about is showing up, learning about new products in the marketplace, and making sure that your trigger finger is more than ready to go for three days of shooting, education, and fun. I can tell you from first-hand experience that not only is this a reality, it’s just around the corner. The “Big 3 East” media event is celebrating it’s 10 year anniversary this October. Allow me to tell you a little bit more about this event and then get you ready for the coverage coming October 4-6.


Watch and listen to Bill Frady interview Kevin “tacDaddy” Reichard on Lock and Load Radio:

“Big 3 East” as it is known in the gun industry is the collective brainchild of David Fortier and Dillard CJ Johnson. While the event had roots in Kansas, over time the growth of the attendee list prompted many upgrades to the facility in Daytona.  Soon, the Big 3 Training facility in Florida became the perfect spot to hold the event bi-annually in March and October.


Here's a video of the Big 3 East training center by SHWELL11:

The event takes place at the Big 3 Training Center in Daytona Beach, Florida. This is one of the largest shooting facilities in the south-east United States. It features a long range tower and several ranges specifically designed to get the most out of your training day. They have a large hangar that serves as the stage for the presentations in this media event. The event is like no other in the industry. 30 to 40 of the firearms industry’s best companies feature their products during daily briefings. Some of the Big 3 regulars include Tactical Walls, GLOCK, WOLF ammo, Armalite, and Spike’s Tactical.

The ranges are well used during the event with hot and cold periods, which allows the media in attendance to interview and speak with the companies, as well as shoot their guns and demo their products.   Companies also receive valuable feedback, and at the same time, the company educates the media in attendance, up close and personal.


Here is a quick video by Kevin theTacDaddy sharing the interaction between the media and the principals of IWI US:

The days are long as not a minute is wasted. While at times the event feels like is a social event, business is the theme of the day. Media in attendance includes writers (both online and print), as well as Youtube personalities and the hosts from WeLikeShooting.   I'm even hearing rumors about Kris “Tanto” Paronto making a guest appearance this year.


Check out this wrap up video from a past Big 3 East Media Event by Kevin theTacDaddy:

The excitement level for this year is high as well as our expectations with many new companies attending and showing off their latest products. Pulse Marketing has teamed up with the Big 3 East media team and has developed a website that can be seen here:

What do you think about the Big 3 East media event? Share your thoughts in the comments below!

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